William B. Cyr sold $6.6M of FRPT stock

William B. Cyr, Chief Executive Officer of Freshpet, Inc. (FRPT), sold 87,905 shares of FRPT stock worth $6.6M, per an SEC Form 4 filed Aug 25, 2026.

The sale was pre-arranged (a 10b5-1 plan or an option exercise), not a fresh decision.

The trade happened on Aug 21, 2026, 4 days before it was made public.

FRPT has moved -12.9% since the trade date, from $73.97 to $64.39 (Nov 6, 2026 close).