AlphaYouMAX: Nonko Eugene discloses a sale
By AlphaYouPublished Form 4
Nonko Eugene
Reporting filer
Nonko Eugene reported Sale in MediaAlpha, Inc.: 2667 units of Class A Common Stock, dated 2026-09-14. The full Form 4 contains 6 transaction entries.
- Disclosed
- Sep 16, 2026
Reported details
6 entries| Security | Owner | Date | Code | Action | Quantity | Price | Following holdings | Reporting delay | Filed terms and references |
|---|---|---|---|---|---|---|---|---|---|
| Class A Common Stock | Nonko Eugene | 2026-09-14 | S | Sale | 2667 | 12.034 | 806,835 | 2 days | Filed terms
|
| Class A Common Stock | Nonko Eugene | 2026-09-15 | S | Sale | 1940 | 11.4802 | 804,895 | 1 day | Filed terms
|
| Class A Common Stock | Nonko Eugene | 2026-09-16 | S | Sale | 1940 | 11.2511 | 802,955 | 0 days | Filed terms
|
| Class A Common Stock | Nonko Eugene | 2026-09-14 | S | Sale | 7778 | 11.9575 | 882,430 | 2 days | Filed terms
|
| Class A Common Stock | Nonko Eugene | 2026-09-15 | S | Sale | 7273 | 11.4861 | 875,157 | 1 day | Filed terms
|
| Class A Common Stock | Nonko Eugene | 2026-09-16 | S | Sale | 7273 | 11.2379 | 867,884 | 0 days | Filed terms
|
Class A Common Stock
- Owner
- Nonko Eugene
- Date
- 2026-09-14
- Code
- S
- Action
- Sale
- Quantity
- 2667
- Price
- 12.034
- Following holdings
- 806,835
- Reporting delay
- 2 days
- Filed terms and references
Filed terms
- security Title: Class A Common Stock
- transaction Date: 2026-09-14
- transaction Form Type: 4
- transaction Code: S
- equity Swap Involved: 0
- id: F1
- transaction Shares: 2667
- transaction Price Per Share: 12.034
- id: F2
- transaction Acquired Disposed Code: D
- shares Owned Following Transaction: 806835
- direct Or Indirect Ownership: D
Class A Common Stock
- Owner
- Nonko Eugene
- Date
- 2026-09-15
- Code
- S
- Action
- Sale
- Quantity
- 1940
- Price
- 11.4802
- Following holdings
- 804,895
- Reporting delay
- 1 day
- Filed terms and references
Filed terms
- security Title: Class A Common Stock
- transaction Date: 2026-09-15
- transaction Form Type: 4
- transaction Code: S
- equity Swap Involved: 0
- id: F1
- transaction Shares: 1940
- transaction Price Per Share: 11.4802
- id: F3
- transaction Acquired Disposed Code: D
- shares Owned Following Transaction: 804895
- direct Or Indirect Ownership: D
Class A Common Stock
- Owner
- Nonko Eugene
- Date
- 2026-09-16
- Code
- S
- Action
- Sale
- Quantity
- 1940
- Price
- 11.2511
- Following holdings
- 802,955
- Reporting delay
- 0 days
- Filed terms and references
Filed terms
- security Title: Class A Common Stock
- transaction Date: 2026-09-16
- transaction Form Type: 4
- transaction Code: S
- equity Swap Involved: 0
- id: F1
- transaction Shares: 1940
- transaction Price Per Share: 11.2511
- id: F4
- transaction Acquired Disposed Code: D
- shares Owned Following Transaction: 802955
- direct Or Indirect Ownership: D
Class A Common Stock
- Owner
- Nonko Eugene
- Date
- 2026-09-14
- Code
- S
- Action
- Sale
- Quantity
- 7778
- Price
- 11.9575
- Following holdings
- 882,430
- Reporting delay
- 2 days
- Filed terms and references
Filed terms
- security Title: Class A Common Stock
- transaction Date: 2026-09-14
- transaction Form Type: 4
- transaction Code: S
- equity Swap Involved: 0
- id: F1
- transaction Shares: 7778
- transaction Price Per Share: 11.9575
- id: F5
- transaction Acquired Disposed Code: D
- shares Owned Following Transaction: 882430
- direct Or Indirect Ownership: I
- nature Of Ownership: By O.N.E. Holdings,LLC
Class A Common Stock
- Owner
- Nonko Eugene
- Date
- 2026-09-15
- Code
- S
- Action
- Sale
- Quantity
- 7273
- Price
- 11.4861
- Following holdings
- 875,157
- Reporting delay
- 1 day
- Filed terms and references
Filed terms
- security Title: Class A Common Stock
- transaction Date: 2026-09-15
- transaction Form Type: 4
- transaction Code: S
- equity Swap Involved: 0
- id: F1
- transaction Shares: 7273
- transaction Price Per Share: 11.4861
- id: F6
- transaction Acquired Disposed Code: D
- shares Owned Following Transaction: 875157
- direct Or Indirect Ownership: I
- nature Of Ownership: By O.N.E. Holdings,LLC
Class A Common Stock
- Owner
- Nonko Eugene
- Date
- 2026-09-16
- Code
- S
- Action
- Sale
- Quantity
- 7273
- Price
- 11.2379
- Following holdings
- 867,884
- Reporting delay
- 0 days
- Filed terms and references
Filed terms
- security Title: Class A Common Stock
- transaction Date: 2026-09-16
- transaction Form Type: 4
- transaction Code: S
- equity Swap Involved: 0
- id: F1
- transaction Shares: 7273
- transaction Price Per Share: 11.2379
- id: F7
- transaction Acquired Disposed Code: D
- shares Owned Following Transaction: 867884
- direct Or Indirect Ownership: I
- nature Of Ownership: By O.N.E. Holdings,LLC
Purchases, sales, grants and option exercises are different transactions. The reported code identifies the action; it does not establish a motive.
Filing context
- Quantities and prices are shown in the units filed. No trade value is inferred from their product.
- Nonko Eugene: Director.
- The filing reports a Rule 10b5-1 trading plan.
- F1: The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan previously adopted by the Reporting Person primarily to cover taxes resulting from the vesting of RSUs.
- F2: Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $11.695 to $12.13 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- F3: Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $11.43 to $11.57 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- F4: Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $11.25 to $11.26 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- F5: Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $11.68 to $12.17 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- F6: Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $11.43 to $11.545 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- F7: Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $11.18 to $11.295 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Original sources
Prepared automatically from public filing data. Report a correction.