John Howard Goss Jr sold $1M of SBH stock

John Howard Goss Jr, SVP & President Sally Beauty of Sally Beauty Holdings, Inc. (SBH), sold 50,000 shares of SBH stock worth $1M, per an SEC Form 4 filed Nov 12, 2026.

The sale was pre-arranged (a 10b5-1 plan or an option exercise), not a fresh decision.

The trade happened on Nov 10, 2026, 2 days before it was made public.

SBH has moved +0.0% since the trade date, from $20.54 to $20.54 (Nov 10, 2026 close).