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Level Up Your AI Prompting Game

PLUS: The Smart Marketing Move in Tough Times

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Hey curious mind,

Here’s today’s dose to become smarter in 5 minutes:

  • The Growth Insight: The Smart Marketing Move in Tough Times

  • The AI Growth Tactic: Level Up Your AI Prompting Game

  • What’s Up with Tech: Quantum Leap, Job Hunt Helper, BTC ETF Boom

  • Tools to Unlock Your Peak Potential

The Growth Insight 🌱

Stay Visible When Others Hide: The Smart Marketing Move in Tough Times

When the economy takes a hit, many companies quickly cut their marketing budgets. It's an easy way for managers to boost profits in the short term.

But the smartest companies do the opposite – they spend more on marketing when times are tough.

Go All In GIF by CBS


Research shows the biggest winners are those who increase their ad spending when competitors pull back.

By staying visible while others go dark, they get a much louder voice in the marketplace. Just look at this real example:

  • After 2008's financial crisis, Reckitt Benckiser bravely increased their ad spending by 25%. Their profits then jumped up 14% despite the economic crash happening around them.

Rather than panicking and cutting spending, the clever move is to stay present when others shrink away. Tough economies provide a rare chance to grab customers' attention from retreating rivals.

  • Be bold when others are fearful.

  • Spend big on marketing when times are bad – the rewards go to those who push forward instead of holding back.

When the market outlook is negative and competitors are cutting back, it's the perfect opportunity to stand out. By keeping your brand front and center, you can swoop in and capture customers who are being ignored by retreating rivals.

“I want to build an email course”

Top creators like Jay Clouse are leveraging the unique benefits of email-based courses to create demand, develop relationships, and convert customers.

Learn from an expert (whose first email course business was acquired) on how to do email courses the right way.

Sign up for Master the Email-Based Course today and see why Dickie Bush said he got “Takeaways within 5 minutes of digging in. Huge value.” 

The AI Growth Tactic 🖥️

Level Up Your AI Prompting Game with OpenAI's Cookbook

Unlock the secrets to crafting powerful prompts with this easy-to-follow guide.

  • First, visit OpenAI's Cookbook treasure trove on GitHub.

  • Next, navigate to the "articles" folder and click on "related_resources.md."

  • Voila! You've unlocked a world of prompting libraries, tools, and mind-bending papers on advanced prompting techniques.

2 standout techniques that will supercharge your prompting skills:

  • Chain of Thoughts - Watch as the language model thinks out loud before delivering the final answer.

  • Tree of Thoughts - Witness a branching tree of ideas unfold, each one a stepping stone toward solving your problem.

What’s Up with Tech? 🌐

Music Magic: Stability AI's music generator, Stable Audio 2.0, can create entire three-minute songs just from text prompts.

Quantum Leap: Microsoft and Quantinuum have used a quantum computer to perform 14,000 experiments with 100% accuracy, a significant breakthrough in computer science.

Job Hunt Helper: Indeed's AI-powered tool assists job seekers in filling out their work experience, making the application process easier.

AI-Fueled Ads: Generative AI search engine Perplexity plans to start displaying ads under the "related questions" tab, bringing AI-generated content to advertising.

BTC ETF Boom: The Spot BTC ETF saw its monthly trading volume triple in March, reaching a staggering $111Bn compared to February's $42Bn.

Tools to Unlock Your Peak Potential 🛠️

🎨 3D AI Studio- Generate custom 3D models without any experience

🔧 Bardeen- A no-code automation tool to enhance productivity

📧 Superhuman- The fastest email experience with AI features

Stay with us for your weekly dose of tech innovation, wisdom, and growth.

Until next time!