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AI Search: The Biggest Opportunity Since Google AdWords

In partnership with

The Growth Insight 🌱

AI Search: The Biggest Opportunity Since Google AdWords

Remember when we all became Google experts? Well, forget everything you know about search.

Picture this: You're looking for a specific recipe. Instead of opening 15 tabs and scanning through life stories before getting to the ingredients, you simply ask, "What's the best pad thai recipe for beginners?" and get a complete, accurate answer with variations and tips. No clicking, no scanning, no frustration. That's AI search, and it's about to change everything.

For the first time in two decades, Google's iron grip on search is slipping. But this isn't just about a new search engine - it's about a fundamental shift in how we find and consume information.

Climate Change Google GIF by Creative Courage

Why This Changes Everything:

  1. The Death of Keywords

  • Old way: "best marketing strategy 2024"

  • New way: "What marketing strategy would work best for my new SaaS startup?"

  • Impact: Natural conversations replace keyword stuffing

  1. The Authority Game Change

  • Traditional SEO: Backlinks and keywords

  • AI Search: Expertise and conversation flow

  • Window of Opportunity: Build authority before everyone else catches on

The New Search Playbook:

  1. Design for Conversations

  • Map out question flows

  • Answer follow-ups before they're asked

  • Create content that flows naturally

  1. Find the Gaps

  • Compare AI vs traditional search results

  • Spot where AI falls short

  • Create content that fills these gaps

  1. Build Real Authority

  • Share actual numbers and results

  • Back claims with specific examples

  • Create comprehensive, methodology-driven content

Tools Leading the Charge:

  • ChatGPT ($20/month): Your deep research companion

  • Perplexity AI (Free/Pro): Quick, verified answers

The Stakes Are High:

  • Early movers will own their categories

  • Latecomers will fight for scraps

  • The window of opportunity is closing fast

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Tools to Unlock Your Peak Potential 🛠️

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Until next time!

Vansh